Free ecommerce SEO audit
Paste your store or product page URL. Get an instant SEO score, the exact issues holding you back, and a prioritized Action Plan — emailed straight to you.
What an ecommerce SEO audit actually covers
An ecommerce SEO audit is a structured check of the signals search engines use to understand and rank a store page — grouped into four layers. This tool runs each layer on your live URL and returns the gaps as a prioritized list, so you fix the things that move rankings before the things that don't.
1. On-page signals
The title tag and meta description are the first things both Google and a shopper read. The audit checks that the title is keyword-led and within length, the meta description is compelling and unique, and there is exactly one clear H1 with a sensible heading structure beneath it. Missing, duplicated, or truncated titles are one of the most common — and most fixable — reasons ecommerce pages underperform.
2. Structured data & crawlability
Product structured data (Product JSON-LD) is what earns rich results — price, availability, and review stars in the search listing. The audit verifies the schema is present and valid, checks the canonical tag points where it should, and confirms Open Graph and Twitter tags so the page shares cleanly. On WooCommerce and Shopify these are often half-configured by the theme; the report shows exactly what is missing.
3. Content depth & images
Thin product pages — a few lines of copy and no supporting detail — struggle to rank for anything beyond the exact product name. The audit measures content depth and image alt-text coverage, since described images feed both accessibility and image search. Where a page is too thin to compete, that surfaces as a ranked finding with a fix.
4. Performance
Page speed and Core Web Vitals (where field data is available) affect both rankings and conversion. The audit flags the performance issues worth acting on rather than every minor warning, so the Action Plan stays focused.
Every finding is graded and ordered by impact, so the emailed Action Plan reads as a do-this-first checklist — not a raw dump of warnings.
What a strong ecommerce page looks like
Search engines reward pages that are technically clean and genuinely useful: a keyword-led title tag, a compelling meta description, valid Product structured data, described images, and enough readable copy to answer what a shopper actually wants to know. This audit checks those signals on your live page and turns the gaps into a plan.
For platform-specific playbooks, read Shopify product SEO, WooCommerce product SEO, or how to optimize Amazon listings for A9.
Ready to write? Generate a fresh, SEO-scored listing with the Shopify or WooCommerce product description generator, write a whole catalog at once with the bulk product description generator, or grade an existing one with the listing score checker.
Frequently asked questions
Is the SEO audit really free?
Yes. Paste a store or product URL and your email, and we run a real audit — on-page SEO signals, structured data, image alt coverage, content depth, and Core Web Vitals where available — then email you the full report and Action Plan. No card, no subscription.
What does an ecommerce SEO audit check?
Title and meta description quality, H1/heading structure, Product structured data (JSON-LD), image alt-text coverage, content depth, canonical and social tags, internal linking, and page performance. Each finding is graded and turned into a prioritized fix so you know what to change first.
Which stores can I audit?
Any public product or store page — Shopify, WooCommerce, or a standalone ecommerce site. Amazon listings are best checked with our listing score tool, since they render differently.
How often should I run an ecommerce SEO audit?
Run one before any launch or migration, after major theme or template changes, and then on a regular cadence — monthly for active stores, quarterly for stable ones. SEO signals drift as you add products, edit copy, and swap images, so a recurring audit catches regressions before they cost you rankings.
What counts as a good ecommerce SEO score?
Treat the score as a relative health check, not a guarantee of rankings. A high score means the technical and on-page fundamentals are in place — clean titles and meta, valid Product structured data, described images, and enough useful copy. A low score means several of those are missing, and the Action Plan lists them in the order worth fixing.
Can I use the audit report with clients?
Yes. Agencies and freelancers use the emailed report and Action Plan as a ready-made deliverable — a plain-language findings list you can hand a client or work through yourself. Each issue is graded and paired with a concrete fix.
Why do you need my email?
So we can send you the full written report and Action Plan to keep. We only email you your report — you are not signing up for anything.